Reviews, articles and research

MASS CUSTOMIZATION
A report of the benefits and advantages of mass customization, also from the point of view of smart clothes (only in Finnish)

Other useful materials related to mass customization:
A guide to produce only what you sell, Platform (free guide)
Mass Customization, ScienceDirect

PLATFORM ECONOMY
An overview of the platform economy and digital platforms from the point of view of smart clothes (only in Finnish)

Other useful materials related to platform economy:
An entrepreneur's little digital book - from social media to strategy, (only in Finnish) toim. Emmi Maijanen ja Meri Valta, XAMK
The guide progresses through the basics of digitalization and platform economy to the utilization of social media in business operations. Experience stories of entrepreneurs are also included. At the end of the publication is a workbook, the purpose of which is to give the reader the opportunity to develop and update their own skills or ideas; sometimes it's good to stop for a moment and think about your business and its direction.
Possibilities of the platform economy (only in Finnish), (presentation slides) Emmi Maijanen, XAMK
(only in Finnish) Watch the webinar recording about platform economy (only in Finnish).
Existing platforms can be joined (e.g. Amazon), in which case the associated company pays the platform administrator (commission/monthly payment/lead payment/advertising). You can also set up the platform yourself with the help of e.g. Sharetribe .
The road map of the digital platform economy, (publication only in Finnish) Business Finland